Decorating a bedroom is a task quite different from planning for the rest of the house. Unlike the kitchen and the living area, a bedroom is a private have
Got small bedroom decorating tips? Here are 10 of them. What ideas do you use?
See on www.decoist.com
Bestselling author Claire Cook, whose novels include Must Love Dogs, which became a feature film starring Diane Lane and John Cusack, and Seven Year Switch, has turned her attention to home staging in her eighth novel, Best Staged Plans. Hailed as a “charming” story of “midlife craziness” and a “crowd-pleaser for empty nesters” by Publishers Weekly, Best Staged Plans is now available for pre-order.
Sandy Sullivan is a professional home stager, so getting rid of her own house and downsizing should be a breeze. Well, best staged plans and all, Sandy’s husband, Greg, is dragging his feet and their twenty-something son, Luke, has returned home and turned the basement into his “bat cave.” Fixing up houses may turn out to be easier than fixing up lives.
When asked why she turned her attention to home staging, Cook said, “For me, a huge part of the fun of being a novelist is that I get to live other lives vicariously. Professional home staging seems like the perfect midlife career to me – it’s creative and flexible, life experience is an asset, and it’s a growing field. I had an absolute blast shadowing several generous home stagers as part of my research for the novel, and I was so impressed with their talent and resourcefulness.”
“I hope all my readers will enjoy this novel,” Cook continued, “but I think it will be particularly fun for professionals working in the industry, and it contains some solid home staging tips. My readers often get ideas for their own lives from my books, and I hope Best Staged Plans will encourage them to reach out to a home stager when it’s time to sell their own house, or maybe even to become one themselves.”
To read an excerpt, and for a chance to win a Kindle, a Nook, or a beach bag filled with Claire Cook’s novels, go to http://ClaireCook.com.
2011 March Madness Spring Cleaning charity drive benefiting the SafeHaven Women’s Shelter of Tarrant County and the Genesis Women’s Shelter of greater Dallas, supporting victims of domestic violence coming out of crisis situations.
In our efforts to continue to giveback to our community, during the months on March and April we partnered with 6 real estate agencies located throughout the Dallas-Fort Worth Metroplex, who collected gently used household items from the DFW community. They opened their doors to community residents, and other real estate agencies and businesses to be the drop off location in their area. In addition, two local moving companies were so generous and eager to donate their services to help us collect and deliver donations. [Read more…]
The Home Staging CalculatorTM iPhone App is one of the most useful tools to hit the real estate industry since the MLS.
Real estate professionals have traditionally had a difficult time explaining home staging to their clients and getting them to see the value in home staging. The Home Staging CalculatorTM will calculate how much money your clients are likely to spend or save if they decide to stage or not to stage based on the statistics released by the Real Estate Staging Association® (RESA®). This app is 100% customizable to cover all situations
The app also includes the complete Consumer’s Guide to Real Estate StagingTM. The guide covers statistics, explains home staging, why it works and what types of questions to ask when hiring a professional stager.
If you don’t work with a home stager, no worries, the app also links to the RESA’s home staging directory.
Requirements: Compatible with iPhone, iPod touch, and iPad. Requires iOS 3.0 or later
Android and Blackberry coming soon!
The RESA Lunch & Learn Real Estate Staging 101- The Consumer’s Guide to Real Estate Staging was just approved for 2 continuing education credits in the consumer protection category in the state of California.
A Lunch and Learn is a presentation that positions you, the home stager, as the resident expert in home staging. This 2 hour presentation provides you with the ability to share with real estate agents the benefits of home staging and enables you to teach the agents on how best to communicate the value of home staging to sellers as well as how to overcome objections. Available to members and non-members. You will be required to enter your own staging photo examples. You must have Power Point.
The RESA Lunch and Learn is designed to help you market home staging in your local area. The goal is to get new clients and educate agents on your local level through your Lunch and Learns. You may also charge a small fee to attend the workshop. Fees typically increase attendance, as people tend not to cancel if they have paid. Serve a quick lunch of your choice and conduct an amazing workshop.
For those interested in turning this Lunch and Learn presentation into a class where agents can earn continuing education credits, you may apply to become a RESA approved instructor. Credits and requirements vary by state.
NOTE: You do NOT have to be RESA Approved Instructor to offer this workshop and buy the Lunch & Learn. You ONLY have to be a RESA approved instructor to give agents Continuing Education credits if they attend your Lunch & Learn.
If you are already an approved instructor in your state you MAY NOT offer continuing education credits for this Lunch and Learn unless you are approved by RESA.
The Real Estate Staging Association® (RESA®) study shows 126 homeowners had their property on the market on average of 263 days before they decided to stage. 263 days = 9 months!!!
Those same homes were staged and sold in 60 days on average after staging. This is 78% less time on the market. This is 7 months less time on the market.
As an example, using this formula you can determine approximately how much money you will continue to spend while your home is on the market un-staged.
If your mortgage is : $1800.00
If your direct expenses are: $300.00
Total carrying cost per month: $2,100.00
Our study shows home owners had their property on the market for an average of 9 months. $2,100.00 X 9 months = $18,900.00 in expenses.
Had those homeowners staged first, their time on market would have been cut by 223 days on average (7 months). $2,100.00 x 7 months= $14,700.00
Staging their homes first would have saved them $ 14,700.00.
These numbers are all relative to individual mortgage and expenses. Use this simple formula to determine how much you will save by staging your home or listing before putting it on the market:
Mortgage + expenses (utilities etc.) = Monthly expenses
Monthly expenses X 9 months (avg. time un-staged) = Cost to list house un-staged
Savings: Expenses x 7 months (average time on market reduced) – staging fee = Savings if you stage your house first!
We are super excited to announce the planning for RESA’s conference is underway. If you had the good fortune of attending this years conference in January, you will recall what an amazing time we had. Next year in 2011, our goal is to put on an equally amazing conference.
If you did not attend the conference, visit our conference site to get a glimpse of what it was like. We have photos, slide shows and video that captured the essence of this truly ground breaking event.
Below is information for potential speakers, sponsors and early bird registration. You may visit the conference website directly as well www.RESAConvention.com
Call for Speakers:
Based on the feedback from this years conference, we are looking for speakers on the following subjects:
How to create multiple income streams in order to enhance your staging business
How to effectively communicate the value of staging to agents and homeowners
Creative marketing strategies which may include media attention, newsletters, office presentations
Stage your way to profitability – buying inventory, accessories & staging with purpose to increase your profits
How to effectively use accessories, art and color
Growing your business by bringing on other stagers
How to close more sales and raise your profits
Pricing and contracts-We are looking for 3 successful stagers that are willing to share their pricing and contract information. This will be a sharing/interactive exercise with the entire group
Submit your own topic, if different from the above
Key Note- Motivational
Call for Sponsors
The RESA International Conference is the only one of its kind focused on providing professional stagers with personal and professional development opportunities to take their businesses to the next level of success. The conference will bring together businesses of all sizes from throughout the United States and Canada for education, networking and to strengthen this evolving industry.
We are searching for VIPs (Valuable Industry Partners) that are serious about building lasting relationships with professional stagers. By taking advantage of sponsorship, exhibiting, and advertising opportunities, you will be among an exclusive group of organizations who partner with RESA to further its mission, while at the same time building YOUR brand with this loyal sector of the real estate staging indsutry.
RESA members look to our sponsors for not only the best solutions to the challenges they face in growing their businesses, but for partnerships with companies who are true champions for their success.
*2010 Sponsors will receive premier conference floor placement at the $1,500.00 level, if they sign up and pay fees by July 1, 2010
Reserve Your Ticket In Advance
If you are interested in attending, you will want to secure your ticket as soon as possible. Last year, the majority of people bought their conference ticket before we listed our speakers. This event did sell out. We expect to sell out this year as well.
Great news on the hotel!!! Hotel rates are $89.00 a night and includes:
Unlimited Internet access in the guest rooms
Unlimited local and toll-free phone calls in the guest rooms
Fitness Facility (in our newly renovated spa) admission for two guests per reservation per day
Christian Audigier The Nightclub admission for two guests per stay
Notary/copy/fax services (up to 10 pages) and airline boarding pass printing at the TI Business Center
Daily newspaper available through the TI Business Center
Nightly VIP Viewing of the Sirens at TI (appearing 4 times nightly)
$20 credit for a future stay (one per stay)
Your Photos – Published!
Private Sale Partners Wants to Showcase Your Work
Looking for a way to get noticed?
Private Sale Partners, a new online For Sale by Owner company, has announced its “Every Picture Sells Your Story” contest. You can find an excerpt from Private Sale Partners’ home prep book, Ready, Set, PREP! here: [Read more…]
Stockton, CA January 5, 2010 Real Estate Staging Association® (RESA®) has awarded the Home Staging Resource™ the RESA® Accreditation™.
With a huge burst in staging training in the last several years staging education providers have been asking for a way to set their training apart from less quality training. In addition would be stagers call the association on a daily basis asking, “Who should I take training from? Who is the best? How do I know I won’t get ripped off?” RESA® has listened to training providers and would be stagers and they have come up with an accreditation process that will solve these issues. [Read more…]