Written by Christine Rae of CSP International Business Training Academy.
High Point Market is the place to see the latest and greatest trends in the design world and get inspiration for the coming seasons. Check out four trends we noticed (and loved) at High Point Furniture Market for Summer 2017:
As a home stager, decorator, or interior designer High Point Market is a must do, at least once a year! Not only is it a great place to make connections with that wholesaler you have had your eye on, but it’s a great place to leave feeling inspired and ready to take your business to a whole new level!
Shell Brodnax and Gina Vierra from RESA Headquarters took a trip out East to North Carolina to attend the, largest furnishings industry trade show in the world at High Point Market. They were able to meet with wholesale vendors, that we are hoping to bring to RESA and educate them on the staging industry and how to work with stagers.
Helpful tips from RESA HQ on attending High Point Market:
A few weeks after The Home Staging Industry Awards, David posted a photo of his newly redesigned bonus room. The first thing I noticed was the vintage inspired green couch along with a perfectly paired contemporary piece of art that hung right above, and I thought to myself, “Oh My! I need to get David to allow us to feature his home on the Home Staging Newswire” and lucky for us he said yes!
David shares a beautiful home with his partner Nik, who is also the co-owner of their shared business, and a RESA member. David and Nik won Top Staging Team In North America at the Home Staging Industry Awards in 2014. If you’re thinking this must mean their home is picture perfect- than you would not be disappointed.
When David and Nik bought their 5-bedroom home built in the early 2000’s it was decked out with ornate, traditional finishes that didn’t really fit their contemporary style. They decided to remodel most of the home before moving in, all in just 2 ½ weeks!
When someone invites me into their home, I always feel a little bit closer to them. There is something so telling about a person’s home, the stories waiting to be told and memories that have been made on display. When I asked David what his most valued item in their home was he told me about a piece of furniture they are currently using as an entertainment center, “The sideboard that my parents gave me. It’s an original Danish piece purchased in France in 1955 that is just beautiful.”
Besides the striking green vintage couch that inspired this featured story, I also could not help but notice the modern piece of artwork that hung right above it, so of course I had to ask where he got it – with the hopes of adding it to my own wish list! What I found out was that some of David’s most valued pieces in their home such as that very piece, the art in the dinning room and above the fireplace, are all original pieces by Nik.
The kitchen, by no surprise is one of David’s favorite spots in their home because it tends to be one of the places they spend the most of their time. After seeing his sleek kitchen I can understand why. It literally looks like something that you would find on a Pintrest board for those of us day dreaming about our dream kitchen. The open concept, large island, and lighting are not even my favorite part… I am obsessed with the painted kitchen cabinets.
Coming off the kitchen, is another one of the most used rooms in their household, the family room. It fits right in line with David’s design style, which he described as “global, contemporary and casual.” I personally love his use of the mirrors chosen for the far end of the family room, as they work magically with the homes original architecture. My only qualm is that I do not live here myself.
More Photos of David and Nik’s home:
5 Things You May Not Know About David:
There’s a tool in the home staging industry, and in some regions it has met with growing enthusiasm. However, the more conscientious business owners are asking questions about the application of imitation furniture in staging homes. Is it cheaper? Is it practical? How effective is it?
Stagers using these cardboard fittings find them valuable when preparing lower end properties. Yet there are reports of million dollar homes selling despite using the dull and boxy fillers.
The staging professionals using this lightweight pseudo-furniture attest the product is compact, portable, and easy to move. Fake sofas, chairs, and book cases, will effectively express, for the potential buyer, how the available space may be used. The practicality of these props is evident. Yet it’s use is short sighted. Luxe Property Staging urges our industry to use discretion in implementing such items.
When a house is staged, priced, marketed, and shown correctly you have a greater chance of selling with multiple offers, in a timely fashion, and at better than the asking price. With this approach and proven investment, we believe in offering the REAL DEAL. Even those owning stock furniture may supplement what they have by visiting the affordable rental companies. Usually presenting varied lines of quality goods, they allow the stager to work within any budget.
Buyers have high expectations, and your 1st impression could be your last if you fail to meet them. Using cardboard furniture may be perceived as trickery or cheap creating a negative feel early in the showing. And at the very least lessens the comfort of the prospect. “See how beautifully we can use this space! Oh no, please don’t sit there.” A home you can’t sit in isn’t likely to sell well.
“Your client’s home is real. Their dreams are real. And the furniture should be real.”
For more, visit Kelly’s blog at LUXE Property Staging.
RESA State President of Texas, Karen Eubank who is also a RESA-PRO, Dallas Chapter member and Owner of Eubank Staging, shares her extrodinary work and the power of staging! Recently, Karen was featured in Candysdirt.com and it’s a must see! If you’ve ever doubted the power of home staging to get a property ready for sale, this post will change your mind.
The home at 7128 Helsem Bend is 3,768 square feet in the Hillcrest Forest neighborhood and was absolutely brimming with art, collections, furniture, and accessories. When the owner decided to sell, his Realtor called Karen Eubank.
“The challenge was, this house was filled with gorgeous items and when I walked through it, I was paying attention to those things,” Eubank said. “When a buyer is looking at an object and not the house, that’s a problem—we needed to edit the things that were a distraction so buyers would be looking at the view, the woodwork, the things they are going to buy.”
“Even with everything edited, I still had a great amount of beautiful things to work with,” she said. “I rehung artwork and rearranged things, painted rooms, and did some repair on faux finishes.”
CLICK HERE to see the full article and before and after pics.
Article from www.candysdirt.com
Photo by Karen Eubank
RESA Chicago Local Chapter President and owner of Reinventing Spaces, Julea Joseph, was featured in a fantastic article in West Suburban Living’s November/December 2015 issue. The featured article is titled: “Deck the Halls …And The Rest of The House, Too” Interior Designers offer Tips for Great Holidays Decor.
Here’s a snippet from the article:
A trend on the horizon offers a new look at Victoriana. Inspired by Downton Abbey, it features silver, purple and pink, says interior designer Julea Joseph, owner of Reinventing Space. “It’s a throwback to pre-industrial times, and I think people are looking to the past to balance the fast-paced world of today’s technology.”
CLICK HERE to read the entire article.
Article by: Lisa Sloan of www.suburbanliving.com
Photo courtesy of Oak Park River Forest Infant Welfare Holiday Housewalk & Market
One of RESA’s Regional Vice Presidents and Local Dallas Chapter President, Karen Otto did an extraordinary staging on this home that just turned 101 years old. RESA member Lance Selgo, co-owner and photographer of Unique Exposure Photography did a phenomenal job capturing images to showcase the beauty of it all.
Staging a Home to Appeal to First Time Buyers
We all know that staging a home for sale means turning it into a product that will appeal to the largest cross-section of potential buyers out there. However, stagers are well-advised to bear in mind the likely demographic of potential buyers for a given property. For instance, recently the market was stimulated by the availability of the increased first-time home buyer’s tax credit. Homes of a size and location likely to appeal to first-time buyers need to be staged to appeal specifically to this group of people. [Read more…]
Even top-notch interior designers face challenges when selling their homes. Luckily they have the creativity, knowledge and resources—plus lots of assistants—to make it happen. [Read more…]