We have set the date for RESACON2018 at the M Resort in Las Vegas! Mark your calendar for July 26-28, 2018, more information to come!
RESA Will Have A New Chapter Forming Near You!
Why Join A Chapter? What’s In It For Me???
- Monthly business resource meetings with speakers at local chapters
- By participating in leadership or on a committee, it allows you to network within your community
- Recognition and exposure in your community
- Detailed RESA Profile in our member directory
- Use of RESA logos in your marketing efforts
- Co-operative marketing opportunities
- Networking with Realtors, Lenders, Title and other business related companies
- Networking with other professional stagers
- Members only social networking group
A home staged by Noleen Bester’s NB Designs.
“Many real estate agents regularly work with stagers to prepare homes for sale,” says Michelle Minch of Moving Mountains Design Home Staging in Pasadena, California. “That ensures that your home will sell as quickly as possible and for the highest possible price.”
Read the rest of “Sell Your Home Faster” featuring several top seasoned stagers in the industry here.
As a home stager, decorator, or interior designer High Point Market is a must do, at least once a year! Not only is it a great place to make connections with that wholesaler you have had your eye on, but it’s a great place to leave feeling inspired and ready to take your business to a whole new level!
Shell Brodnax and Gina Vierra from RESA Headquarters took a trip out East to North Carolina to attend the, largest furnishings industry trade show in the world at High Point Market. They were able to meet with wholesale vendors, that we are hoping to bring to RESA and educate them on the staging industry and how to work with stagers.
Helpful tips from RESA HQ on attending High Point Market:
- Make appointments for your must see showrooms
- Take pictures (making sure to ask first) of items you may want to buy, and at the end of your day email them to yourself with the vendors name so you don’t forget where you took a photo of that one throw pillow you have to have!
- Leading up to market make notes of resources you see on social media, in home magazines ect. and be sure to plan to map them out before arriving to market.
- Wear comfortable shoes, your feet will thank you.
- Make sure to allow some wandering time to explore new vendors, this is the magic of market!
- If you are coming with your team, split up – this way you can cover more ground!
- Take breaks!
- Take advantage of the educational and professional development events that take place daily.
Fixir Blog, named some of our very own RESA home stagers to their Top 20o Influencers in the Home Design Industry for 2017!
Here is what Fixir had to say about how they picked the top 200 Influencers;
Our list of home design influencers consists of nation-wide industry experts including interior designers, home stagers, home designers, and other home design specialists. We’ve found them through their contributions to blogs, news, and social media, selecting them based on criteria such as how big their online following is and often their name or business appears in top industry lists, as well as for awards they’ve won.
Take a look at the list for yourself, and see if you recognize any of your fellow RESA members!
Find the List here.
We are so happy to announce that Luisa Rizzo will continue her role as our RESA State President for New York. Luisa has a degree in Interior Design and a strong business background from working on Wall Street where she was able to work her way into executive ranks of several companies. With over 20 years of diverse business experience and a background in business management she has developed exceptional organizational, administrative and leadership skills, that we know will benefit the local RESA chapters.
Luisa is very committed to the staging industry, its success and growth, her goal is to educate the public and the realtor community on the benefits of home staging so that it will become a component of the Real Estate Selling Process. Because she believes that education is key Luisa gives presentations in realtor offices, Investor groups and organizations on Home Staging and its benefits so that they get knowledge and understanding of the staging industry and how it use it properly to sell homes. A very important part of her presentation is discussing what to look for when hiring a stager and how important it is to hire a RESA Member.
Through handwork, good & bad decisions and experiences Luisa has gained knowledge of our industry that she is excited to share with fellow stagers so that we can all benefit. She has mentored several new stagers which by helping will advance their business so that they reach success is helping the industry to grow, and she looks forward to continuing to mentor, give support and educate new stagers!
When we asked Luisa what her goals with RESA were she told us,
I look forward to educating consumers & realtor communites of the benefits of staging and reaching out to the investor / flipper market as well.”
Learn More about her staging business, Design Remix, Inc. here.
Kara has been the RESA Regional Vice President for Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island and Vermont, for many years now, in this capacity she has been able to build a robust and continued presence in Boston and New Hampshire. She is also an instructor for The Academy of Home Staging and Design, working with new stagers who are entering into the field and looking for organizations to join. Kara told us she always explains the benefits of RESA, and the majority of them even attend the convention and become part of a local chapter!
Being a long time veteran of the industry (over 10 years) Kara comes with qualifications and leadership skills as well as a thorough knowledge of the industry. Her goal is to continue helping grow local chapters, and build the current chapters in her region!
Learn More about Kara’s staging business, Stage To Move here.
Brad Fletcher, who is continuing his role as Regional Vice President, for the states of Alabama, Florida, Georgia, North Caroline and South Carolina, is someone who is approachable, knowledgeable, and truly interested in helping others. On top of being a RESA Regional Vice President he also serves at the RESA Orlando Chapter’s Secretary. He has been apart of the industries continued growth, which he accounts to the efforts of RESA. Brad has strived to help educate stagers as to common best business practices, provide guidance and help when needed and worked with local brokerages to help them understand what staging is, what it can do for them and the consumer.
We are so excited about Brad’s top two goals as he continues to grow his Region, in his role as Regional Vice President:
1. Continue to educate agents, brokers and the general public on the “Who, what, why and how” staging can be beneficial to them.
2. Work to educate fellow stagers, at any level, on how to make their business not only work and be profitable, but also work in the way they want it to.
Owning a business can be scary and I hope to help people assuage their fears while guiding them to a business model that works for them.”
Learn more about Brad’s staging business, Home Staging Pros LLC here.
Barb will continue her role as Regional Vice President for the western states of Arizona, Colorado, Montana, New Mexico, and Utah, while also acting as Current secretary for the new RESA Phoenix Chapter.
Barb has been involved in interior decorating, retail buying, visual display, retail management, and business analysis for over 20 years, and that drive brought her to the profession of home staging and redesign. She works successfully with Realtors and home sellers to prepare a property to sell, and loves helping people get to the next stage in their lives.
She is excited to continue to lead by empowering others to take an active role and get stronger through experience.
Barb has set some great goals that she looks forward to achieving with RESA;
I plan to grow awareness of RESA in my region, white I take an active role in educating Realtors and homeowners in the value of home staging when selling properties.”
Learn more about Barb’s staging business, Sonoran Accents Home Staging & Redesign here.
Kristine Vowels is the current Arizona State President, and the President of one of our newest RESA chapters in Arizona, we are so excited to see what she will accomplish for RESA this year! As a business owner she is always searching for new and unique ways to grow, run and build our businesses at the highest level and looks to share her knowledge with others. Kristine wants to focus on assisting other stagers in building sustainable businesses – it is a life’s goal that that she has had. Serving, giving, caring and sharing has been a way of life for Kristine. Her entire career has been involved in Real Estate, Staging, Design and Events.
When asked Kristine said the “hundreds I have trained, mentored and assisted over my long career is what i get the most joy from.” That shows in the excitement surrounding the launch of the new Phoneix Chapter Kristine has helped kick off. She is a connector of people, services and products. Above all else she believes that no project, job, advice or coaching should be done unless all parties mutually benefit.
Kristine also told us that “Serving RESA has been an honor and I would be so thrilled to continue to do so” she looks forward to continuing to grow the organization, and working towards her goals at RESA to bring unity between all of Arizona’s real estate stagers, form committee’s and grow the awareness of RESA.
Learn more about her staging business, The Luxury Look, LLC here.