Use a 6 inch level and chalk to hang art. Place the 6 inch level where you want the artwork to hang, mark the entire line with chalk. You can step back and take a look to ensure it’s ‘right’ before doing anything permanent. If the lines aren’t where you want, they are simple to wipe off without any trouble at all.
When you have the art positioned the way you want, then put a small nail at each end of the line. This serves two purposes! The art hangs level the FIRST time, and if someone slams a door, you have two small nails to ensure the art STAYS level. It literally takes seconds to hang art even if you’re alone.
The chalk also comes in handy if you buy a multi color pack from Crayola, as the chalk comes close to lots of paint colors, so you can use it to fill the nail holes when you’re de-staging. ”
Ellen Mann, CCSP
For the RESA Massachusetts’s April meeting they hosted guest speaker, Doreen Dove, a local, award wining image consultant, author and expert in the field of professional image. Doreen was trained by fashion expert Stacy London of TLC’s “What Not to Wear” fame and has helped thousands of women develop their own sense of style while simultaneously maximizing the investment they have made in their current wardrobes.
She has developed a ‘Go-To’ list of items that are essential for the professional woman’s wardrobe, makes house calls and will even shop for you!. We really enjoyed seeing her roll out her own portable closet as she brought great examples of “What to Wear”….Thanks to Doreen, we will remember, “Confidence is always in Style”!
Submitted by Barbara Nazzaro, President Elect of the RESA Massachusetts Chapter
As a home stager, decorator, or interior designer High Point Market is a must do, at least once a year! Not only is it a great place to make connections with that wholesaler you have had your eye on, but it’s a great place to leave feeling inspired and ready to take your business to a whole new level!
Shell Brodnax and Gina Vierra from RESA Headquarters took a trip out East to North Carolina to attend the, largest furnishings industry trade show in the world at High Point Market. They were able to meet with wholesale vendors, that we are hoping to bring to RESA and educate them on the staging industry and how to work with stagers.
Helpful tips from RESA HQ on attending High Point Market:
- Make appointments for your must see showrooms
- Take pictures (making sure to ask first) of items you may want to buy, and at the end of your day email them to yourself with the vendors name so you don’t forget where you took a photo of that one throw pillow you have to have!
- Leading up to market make notes of resources you see on social media, in home magazines ect. and be sure to plan to map them out before arriving to market.
- Wear comfortable shoes, your feet will thank you.
- Make sure to allow some wandering time to explore new vendors, this is the magic of market!
- If you are coming with your team, split up – this way you can cover more ground!
- Take breaks!
- Take advantage of the educational and professional development events that take place daily.
As a designer and home stager, I’m often asked to weigh in on the selection of paint colors. Sellers and realtors want to know whether a certain color is in style and which color palettes will make their home appeal to a larger number of buyers.
Selling a home is all about merchandising. You must create an environment that appeals to your ideal buyer, and that means staying in the neutral and lighter tones when choosing paint colors. That said, you don’t want to cover your home in “builder white.’’ This palette fails to deliver a warm, personal feel.
Read the full article here.
The 8 x 10 rug on the left is over $450.00. Creating the ‘look’ for less, the photo on the right (zoomed in so you can see what I did) is two 4.5 X 6 rugs butted up against each other. Each cost $39.95 to purchase.
They are actually softer than the one on the left, much more luxurious to walk on, and form the look of a large rug for much less. You don’t have to spend an arm and a leg on decor to get a luxe look. People will notice the overall impression of the room, not really the small details. I have had to point out the seam to many people when sharing this trick.
Have you found that most non profits will not take used sheets or decorative bedding? Instead of just throwing out your old Staging Bedding (or even bedding at home!) you can donate it to your local Animal Shelter along with any old towels or small throw rugs! This idea comes from RESA Member Todd McAllister of On Stage Home Staging.
Not only would you be helping your local animal shelter but you can also get a tax reduction, so be sure to ask for a receipt!
Find your Local Pet Shelter here.
Kara Woods, an award-winning home staging and design professional who specializes in the luxury market, teaches at the Academy of Home Staging and serves as Northeast regional vice president of the Real Estate Stagers Association write for for The Boston Globe. In her latest blog she highlights RESA while answering a readers question about what type of Countertop is trendy.
Q. I am renovating my main upstairs bathroom and need to decide on a material for the vanity top. (Although I live in an affluent town, our home is the typical four-bedroom 1970s Garrison Colonial — nothing particularly special.)
I am working with a designer at a big-box store who says quartz with an undermount sink is the most popular/desirable, with granite coming in a close second. I agree that these look beautiful, but I really hate cleaning the crevice between the undermount sink and the countertop. I really want a solid surface (Corian-type) counter with an integrated sink for easy cleaning. The designer warned me that this might be a dated look. The price difference between the quartz, granite, and solid surface isn’t significant. What should I get?
My latest thought is to purchase a shiny-chrome faucet and fixtures to offset the satin finish of the solid surface, but I would very much welcome your opinion. Thanks for your help.
Read the full article here.
Join Us on October 11th at 10:00 AM (PST) to hear Shell and Amy George of Impact Interiors chat about a topic we are very excited to present at RESACON Vegas! Amy is going to share with you how you can grow your business by becoming a residential expert in your area and leverage your marketing efforts with a variety of Realtor and Home Seller Workshops.
Tune in on the 11th of October by following this link http://tobtr.com/9488901
Real Estate Staging Association is dedicated to compiling and reporting accurate and up to date information on staging statistics. It is very important to the staging industry to be able to compile statistics on the benefits of staging and staging business trends.
RESA’s statistic spreadsheet simplifies the process by calculating the statistics for you. You simply enter your data and let the program do the work. Then, at the end of the year, you email your excel spreadsheet to RESA HQ. RESA HQ will then merge the results together to determine the overall national statistics for both Canada and the United States.
NOTE: All data is kept anonymous. RESA uses the data to report the stats on the effectiveness of home staging. Because this information is reported to REALTORS, REALTOR Associations, as well as to the public, we rely on your help. The more statistics we can gather, the better.
Regarding the excel spreadsheet – as mentioned, the process has been made simple. When you download the tool, you’ll see that there are three (3) tabs at the bottom. One tab is for reporting your statics on VACANT homes, the next tab is for OCCUPIED homes and the third tab provides you with instructions on how to use the tool.
Use the data in your personal marketing to your future clients and submit at the end of the year to RESA so we can release statistics to the public.
Home Staging Statistics Collector for USA and Canada