Archive for RESA Chapters
2011 March Madness Spring Cleaning charity drive benefiting the SafeHaven Women’s Shelter of Tarrant County and the Genesis Women’s Shelter of greater Dallas, supporting victims of domestic violence coming out of crisis situations.
In our efforts to continue to giveback to our community, during the months on March and April we partnered with 6 real estate agencies located throughout the Dallas-Fort Worth Metroplex, who collected gently used household items from the DFW community. They opened their doors to community residents, and other real estate agencies and businesses to be the drop off location in their area. In addition, two local moving companies were so generous and eager to donate their services to help us collect and deliver donations. (more…)
On April 29, 2010, members of the WNC Chapter of RESA participated in the Asheville Board of Realtors EXPO. Our chapter goal is to have a consistent outreach to the community of potential clients, both real estate agents and the public. This event was our major agent effort for the year. We have two events in planning for later this year going directly to the public. We set up a booth in the REXPO event. We had four venues within the booth to facilitate flow through the booth. (more…)
One of the best ways to bring legitimacy to staging is for your chapter to sponsor an event or attend a trade show or event.
Sponsoring an Event:
Find an educational event to bring to the local Real Estate Community. It could be taught by Mortgage Lenders, Tax professionals, or even better get on trend with the Green Movement. Chapters can offer to sponsor the event by arranging for the venue to hold the event and to help market the event.
Market the event by having each chapter member send information to their personal databases and important clients. Not only does this help market the actual event, this markets YOU the stager and your chapter. This “backdoor” marketing is the number one non evasive marketing technique available. You keep your business name in front of your clients by marketing something of interest to your clients. Smart!
Attending an Event:
Co-Op an event with members in your chapter. Realtor trade shows are a great place to do this. Design the booth around the RESA Chapter and divide up “shifts” to work for the members that paid to be there. Be sure to put out everyone’s business cards all in a row on the booth table, so people passing by can take one.
Etiquette Tips!:
- Don’t be pushy
- Don’t take too much time with passer buyers
- Speak about staging in general and NOT your own personal company
- Offer your card and also point out other members cards
Remember “non evasive” marketing SELLS so YOU don’t have to! If you come off too pushy or too one sided towards yourself it doesn’t reflect well on you as a business person.
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After a successful career as a Business Analyst, Ruth Chancellor decided it was time for her pursuit of happiness. She applied her business insight, marketing and project management skills, and detail-oriented nature to her life-long love of design and founded Chancellor Designs. Through effective home staging Chancellor Designs gives real estate professionals and homeowners the opportunity to get the most out of their investment. Employing her diverse staging inventory and a natural eye for interiors, Ruth creates spaces that feel “just right”. Allowing potential buyers to truly envision themselves living in the space. With a multitude of success stories and happy clients to her credit, Chancellor Designs is setting the stage for love at first sight. |
Ruth Chancellor
Chancellor Designs
(503) 807-8167
www.chancellordesigns.com
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Pam Ellis, founder and owner of Ellis Design, has been staging in the Seattle area for 6 years. Born and raised in Alaska she moved to Seattle to continue studying ballet, feeling creatively unfulfilled she always found time to study design, painting, and sculpture.
Pam’s real vocation emerged from working as a muralist and faux-painter while running a thriving, high-end house painting business with her husband, Jacob. She discovered the staging profession when she visited a house to do a color consult and painting bid. The house was expertly staged—but for the drab purple kitchen and some very worn out cabinets, the house wouldn’t sell. She saw where her skills and experience were needed in this new staging profession. Pam couldn’t resist the challenge. After painting out the walls with warm colors complimenting the staging the house sold in weeks, Pam knew she had found her next career. “I swear I heard angels singing in heaven when I loaded my paint ladders for the last time,” she says. |
Pam Ellis
ASP, RESA, IAHSP
http://www.ellis-designs.com/
Simply contact Pam Ellis at: 206-696-3532.
E-mail: staging@ellis-designs.com, pamkellis@comcast.net
The Portland RESA chapter has 51 registered members and we have also joined together with the local ASHSR chapter, which has 36 members hailing from Oregon as well as Southwest Washington. Our elected officers for 2009 include: President – Kathy Alexander; President-Elect – Peg Prather; Secretary – Margaret Oscilia; VP Membership – Maureen Bray. The RESA Oregon state President is Ruth Chancellor and the Regional VP is Mary DeBella. Our monthly meetings have great speakers with relevant topics and we attribute our chapter’s rapid growth to the camaraderie and support our members provide each other. (more…)
The South Eastern Michigan RESA chapter is proud to announce that it is sponsoring a charity staging event to be held the last week of April. They will be staging a vacant house in Oakland County, Michigan during the week and then hosting two Staged Home Open Houses on the weekend. One is by invitation only and one is open to the general public. A Stager Garage Sale will be held in conjunction with this event and donations will be taken at the door to raise money for a local charity. (more…)
