Thriving in a World of Brands

Mike Peterson, founder of the innovative marketing and brand firm, Visionary Design Marketing, has passion, experience and is committed to brand marketing concepts that help companies, large and small, better understand how to grow their businesses. Mike’s goal is to help companies create tailored, strategic and effective communications that are founded in a clear understanding of their brand. Join us at RESA Edge Broward October 16th to learn how to thrive in a world of brands.

Mike Peterson’s experience is rooted in years as a leading advertising executive at Hearst Magazines including House Beautiful and Country Living, working with leading national advertisers. Mike’s experience in the home furnishings industry include President/CEO of LaBarge Furnishings and as Vice President of Corporate Marketing for such companies as Henredon, Lexington, Drexel Heritage, and more. Mike has spent the last 8 years as Regional Publisher of Luxe Magazine in Florida and Colorado. In this role, Mike helped interior designers, design centers and luxury design firms better grow marketing strategies for their businesses.

Mike’s specialty is to bring sustainable improvement to the marketing process…focus goals, develop strategy, and implement tactics that will generate measurable results. Importantly, Mike helps businesses realize, that what they sell is not important. What’s important is the benefit they provide to their customer.

During Mike’s session at RESA EDGE Broward you will learn:

  • That successful companies are more than just the service they provide… they are a “brand”
  • Knowing “who you are” and “what you stand for” are the foundation for being a great company and brand
  • Attendees will be given the tools to determine why they are unique and differentiated from their competition

The local real estate staging industry’s event hosted by RESA Broward Chapter invites real estate stagers from all over Florida and neighboring states to come to RESA EDGE. It’s a great opportunity to grow your business, become more efficient, and become more connected by learning from industry leaders. Learn more and register here.

Make it a work vacation and stay an extra day or two!

GUEST ROOM ACCOMMODATIONS:
SAME RATE FOR OCTOBER 12 through OCTOBER 19, 2019

City View One Bedroom Suites: $149.00 plus tax, single or double occupancy.
Intracoastal View One Bedroom Suites: $159.00 plus tax, single or double occupancy

The deadline to reserve your  room is Tuesday, September 24, 2019.
Group Code: RBC

Felicia Pulley
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