RESA is the industry’s only trade association funded and directed by its members for the sole purpose of the betterment of the industry. There is no conflict of interest. RESA’s board of directors are elected by the membership and collectively serve to represent their constituency. RESA’s membership consists of real estate stagers of all designations, backgrounds and affiliations, as well as affiliate members who service our industry.

As a benefit of belonging to their trade association, RESA members have the opportunity to serve on as a local, state/provincial or national leader. In 2022 the association will have two seats available on the national board. Members submitted for a chance to serve and Anne Furlow, the founder of Step by Stage Interiors in Florida is one of the three final candidates.

Get to know Anne Furlow

How long have you worked in the real estate staging industry?

12 years.

Please tell us about your leadership experience. Include any positions held with RESA.

RESA Pro Certified Instructor, Educator to Realtors in Central FL, Mentor to existing and new home staging companies in Central FL, public speaking skills.

What is the name (or location) of your Local Chapter?

Tampa Chapter

Please list any professional designations, certificates or degrees, etc.

RESA PRO, RESA Approved Instructor, Associates Degree in Interior Design from International Academy of Design and Technology

Please tell us why you would be a good candidate for this position.

I have a passion for the industry, not just in the quality of our work and results, but also in the advancement and image of home staging at a local and national level. I want to ensure the industry is being educated and taught the proper expectations and training to increase awareness and effectiveness of home staging.

Please list two initiatives you would like to focus on during your term if elected.

The right way to plan/begin/start an effective business model. Also, how to ensure consistent messaging and application of home staging throughout the region and nation.

Please tell us about any professional contributions you have made to the industry.

Attended numerous RESA Conventions, mentored new and existing home stagers/companies, provided instruction on home staging to real estate agents.

All eligible voting members will be able to cast their votes starting October 25th through November 5th, 2021.

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Felicia Pulley

Creative Director at RESA

Felicia is the Creative Director for the Real Estate Staging Association (RESA®). Her goal is to promote those in the industry who advance professionalism and excellence in real estate staging and provide valuable resources for home stagers and real estate agents alike.

Felicia has a background in production design and studied at Academy Of Art University where she had a focus in Motion Pictures And Television. In her free time you can find her reading about the latest marketing trends or hanging out with her husband in Disneyland.