The Home Stager’s Perspective: A Conversation with The Pegasus Team
One evening in 2018, RESA® members, Cristin and Joshua Szarek were enjoying a dinner in Catalina Island when they decided it was time to make their dream a reality. How did this dream come to fruition? By combining Cristin’s talent in design and staging with Joshua’s success as a real estate agent, they created The Pegasus Team to help agents and homeowners across the San Francisco area.
We were sitting at dinner in Catalina Island and Joshua said it’s a no-brainer… you’re amazing at design and staging. So… after that trip we started building a staging business, and never looked back.In 2019 we staged one of our first homes. It was a listing of Joshua’s. It took us 2 weeks and we used our personal vehicles and had the furniture store deliver the large pieces. We had no idea what went into staging and quickly evaluated what went well and what we needed to do to make the process quicker. We are constantly changing and pivoting our process but this year was the learning curve.
Marketing Assistant at Real Estate Staging Association
Joanna creates marketing, advertising, and social media messaging for the purpose of conveying the organization's mission, vision and value, educating consumers, attracting new members, highlighting member accomplishments, providing content for real estate agents, and promoting strategic partners.
Latest posts by Joanna Fraley (see all)
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