Why Interior Designers Who Are Making the Leap into Home Staging Should Attend RESACON

Interior designers who are making the leap into home staging should attend RESACON, the largest home staging conference held annually since 2010. This conference offers a wealth of knowledge and resources for designers looking to expand their services and connect with industry leaders in the field.

What is RESACON?

RESACON is the Real Estate Staging Association’s (RESA®) annual conference, where home stagers from across North America gather to network, learn, and connect with industry partners. This conference has been running for over a decade and is the premier event for those in the home staging and real estate industry.

Why Should Interior Designers Attend?

Attending RESACON offers a wealth of benefits for interior designers who are looking to expand their services into home staging.

Here are just a few reasons why attending this conference is a must:

1. Learn from Experts in the Home Staging and Real Estate Industry

The conference offers a wide range of educational sessions and workshops led by experts in the home staging and real estate industry. These sessions cover a wide range of topics, including design trends, business strategies, and marketing techniques. Attending these sessions will give you the knowledge and skills you need to take your home staging business to the next level.

Past educational sessions at RESACON include: 

Including keynote speakers like Vern Yip, Sabrina Soto, Cheryl Eisen, Barbara Corcoran and Egypt Sherrod.

2. Network with Home Stagers from Across North America

One of the best things about RESACON is the ability to network with other home stagers from across North America. This is a great opportunity to connect with other professionals in the field and learn about what is working and not working in their markets. You can also share your own experiences and gain valuable insights from others in the industry.

3. Connect with Industry Partners

RESACON also offers the opportunity to connect with industry partners who can help make servicing your new clientele easier. This includes vendors and suppliers of home staging inventory, operating systems, as well as educational providers in the home staging industry. Connecting with these partners can help you streamline your business and provide better service to your clients.

What to Expect at RESACON

RESACON offers a jam-packed schedule of events over three days, including:

  1. Networking: The conference offers a wide range of networking opportunities, including receptions, dinners, and other social events. This is a great opportunity to connect with other home stagers and industry professionals.
  2. Education: The conference offers a wide range of educational sessions and workshops led by experts in the home staging and real estate industry. These sessions cover a wide range of topics, including design trends, business strategies, and marketing techniques.
  3. Awards Show: The conference culminates in an awards show where the best in the home staging industry are recognized for their work. This is a great opportunity to see the best of the best in the field and gain inspiration for your own work. Learn how you can submit your work for consideration here.
  4. Tour of RESA Buying Group Partners: The conference also includes a tour of the RESA Buying Group Partners who are exhibiting at the Las Vegas Market. This is a great opportunity to see the latest products and services in the home staging industry.
view the RESACON 2023 agenda

Hear What Home Stagers are Saying

Don’t just take our word for it – here’s what other home stagers are saying about their experiences at RESACON:

“RESACON is an absolute value add for interior designers seeking a career change or considering adding home staging to their business services. At RESACON, interior designers can receive an immersive introduction to home staging; learn about industry trends and best practices to fortify and scale your business; establish relationships with Trade only vendors and attend the Las Vegas market; and, most importantly, network with other designers and stagers to build a community that will support your success. 

As an interior designer and home stager myself, being a member of RESA and attending RESACON has provided the resources, education, and community essential to one’s success. RESACON is a cost-effective investment that will benefit interior designers, real estate brokers, and other professionals interested in discovering how the integration of home staging can provide a new revenue stream for and ultimately diversify their business.” – Jacquelin Franklin, NICHEdg Founder | Principal Designer + Home Stager, Chairperson of the RESA National Board of Directors

“Attending our first RESACON in person was an invaluable experience. There were amazing educational opportunities that provided us with valuable information about how to grow our business. The in-person networking and meeting our peers from all different locations was more meaningful than we anticipated. We know have such a broad network of friends and colleagues that we can continue to learn and grow with. We can’t wait to attend next year.” – Amy Keeley

“I have enjoyed the quality and subject matter of the presentations in addition to the presenters. I have learned a tremendous amount and have established what I believe will be long lasting relationships with other fellow Stagers and Designers and look forward to next years RESACON. Thank you RESA!  ” – Clair Patterson

Check more testimonials here. 

If you’re an interior designer who is looking to expand your services into home staging, then RESACON is a must-attend event. With its wealth of knowledge, resources, and networking opportunities, this conference can help you take your business to the next level. So don’t wait – get your ticket today and start taking advantage of all that RESACON has to offer!

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Felicia Pulley
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