Looking for additional knowledge about challenges stagers commonly face in our industry today? Wondering about best practices and looking for support in addition to core training?
At the Real Estate Staging Association advancing professionalism and excellence in real estate staging is part of our mission, which is why we are committed to bringing quality education to the staging community. On the last Thursday of each month RESA® hosts the Professional Development Webinar series. We’ve scheduled an industry expert each month to present a topic that will benefit home stagers and provide them with quality, continuing education to help expand their skills and businesses. Each webinar includes a forty-five-minute educational session followed by a Q&A session with the presenter.
Professional Development Webinars are open to anyone to attend live and we have an on-demand library with the replays available to RESA® members. Below is a list of Professional Development Webinars from the past year to help you find topics that you want to learn more about.
April 2021
If you have not completed SWOT analysis for your business – this session is for you. It’s not sexy, not at all fun hence frequently NOT done by stagers across the board. Find out how this simple process uncovers secrets for success and is an essential tool for a business owner.
You will learn:
- Why it is important to do it!
- How to do it!
- When to do it & on what!
Recorded live on April 29, 2021
March 2021
How to Attract Fabulous Clients and Frequent Referrals presented by Sue Styles
This webinar will reveal the surprising reasons behind some long-standing business relationships with Stagers – reasons you can use to build or better your own business relationships. We will dive into the honest and authentic best practices you can lean on to increase your attraction to potential clients and we will create a vision for long-term growth by maximizing your past client’s sphere.
You will learn:
- Why these Million Dollar Agents work with their current Stagers.
- How to Implement the Power of the Popular Vote.
- The Unspoken Aspects of Self-Presentation. What are you saying behind your words? How to ensure that your subconscious energy is aligned with your work goals.
- The often ignored benefits of offering continuous value to previous clients!
Recorded live on March 25, 2021
February 2021
A successful consultation is not just about knowing what recommendations to provide, it’s about motivating your clients to take action on them. Learn what seller behaviors to watch for and how to address them, AND get your sellers excited and engaged in the home staging process, upselling your additional services naturally and effortlessly.
What you will learn:
- How to keep your pipeline full by turning your consultations into revenue-generating machines
- How to provide written consultation reports with ease and efficiency
- How to take control of your consultations from “hello”
Recorded live on February 25, 2021
January 2021
Whether you’re looking into the staging industry, new to staging or a veteran you are going to love the trends we are seeing for 2021! If you love looking at amazing before-and-after photos then you will LOVE this webinar. There are so many cool trends popping up right now that will shape the way we stage in the coming years!
Recorded live on January 28th, 2020
December 2021
Set your BIGGEST income & project goals then apply the systems to hit those numbers consistently.
- Define what is holding you back and how to break through that barrier.
- Get nerdy with numbers and specifics.
- Decide on your big goal for the year then design an action plan to achieve it.
- Design next year’s marketing plan that’ll turn your prospects into raving fans.
Recorded live on December 17th, 2020
November 2020
What You Don’t Know (About Paint Color) Can Hurt You! presented by Kristie Barnett, The Decorologist
Kristie is one of the foremost paint color experts in North America and has specified thousands of color palettes for residential and commercial clients. In this webinar, she will share how marketing research and psychology drive her system of choosing paint colors for every challenging residential situation.
Whether you are currently choosing paint colors for your clients or struggle with making color decisions, bring your questions to Kristie and find out how to make more money specifying paint color!
Recorded live on November 19, 2020
October 2020
What makes a room fabulous? Sure there is the decor and the furniture. But how many times have you seen a room that looked liked it had missed the mark…even though it had some great items. Much like a cake that takes flour and butter, it is all the nuances that make it a lump or a fabulous cake.
With over 60 years of design experience, Sandra Racz knows exactly what it takes to make a room look polished, professional, and fabulous. Join Sandra for this fast-moving, tip-filled mini-class. Take notes during the seminar and more importantly, take action with your future projects.
Recorded live on October 22, 2020
September 2020
Tips and tricks to effectively and efficiently pack a van/truck for staging. A must-attend webinar for all home stagers!
Recorded live on September 24, 2020
June 2020
Todd & Michelle will teach you:
- Why now is a great time to buy wholesale
- What years of buying wholesale has taught us
- Tips to streamline your wholesale buying
Recorded live June 25, 2020
May 2020
Uplevel Your Marketing presented by Staging Studio
Learn how to stop selling your services & start educating your clients from Staging Studio.
Attendees will learn:
- Learn the keys to a good client presentation
- Learn simple ways to take the stress out of social media marketing
Recorded live May 28, 2020
RESA® Members can log in to the Members Only Resource Area to get the Professional Development Webinar library password.
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