The Real Estate Staging Association® (RESA®) was formed in April 2007, by a group of 600 real estate stagers and several home staging training providers with a desire to advance excellence and professionalism in the real estate staging industry, by forming the industry’s first trade association. At that time there were no independent trade associations that focused on the needs of all stagers regardless of their designations and training, this is still true today. RESA’s founding members saw a need for neutrality and diversity, an organization to support all stagers regardless of the designations they held and to represent the industry in its entirety. Since RESA’s inception, members and corporate partners have agreed to unify and lead the industry through self-regulation by following a code of ethics and supporting RESA’s mission.
Together through the RESA executive team, RESA leadership and our members, we have built a community of entrepreneurs and professionals that are stronger together. The RESA community supports, uplifts and encourages one another to continue to grow as an industry. Together, RESA home stagers and affiliates are growing industry awareness and raising expectations.
Previous RESA National Board Members share seven reasons to serve your trade association on a national level:
1)Your Chance to Make a Difference:
Working with a like-minded group of professionals gives you a strong voice regarding mission, direction & best business practices for the community of stagers. It provides an opportunity to look at the organization from a big picture perspective, from how you can serve and contribute vs. gain.
2) Increased Networking Opportunities:
Networking with volunteer committee members, RESA HQ, cross network with other chapters, key players or industry suppliers. As that circle expands you may be introduced to the Circle of Influence. You can also invite people you would like to network with into your chapter.
3) Experiential Opportunities:
When you serve in a leadership role it provides experiences you may not have had; including finances, meeting strategies/planning, communications, marketing & protocols. Attending meetings exposes you to other people with stronger skillsets than you so you can learn and as your experience expands, you may rise to chair of the committee or higher. This helps you in your business by boosting your public profile, development of your interpersonal skills, learn best business practices and boosts your mental health.
4) Help shape the future of our industry:
Let your voice be heard! Our industry is shaped by those who speak up and lead – – not by those who simply follow the pack! If you know that you have something worth contributing, stand up and the industry as a whole will benefit.
5) Be connected to the experts in our industry:
You will be able to access information from experts who influence our industry, hear what is happening in all locales, and understand the issues that our industry faces. By asking questions and understanding the trends in our industry and in our communities, you will be able to set us all up for success.
6) Serving makes you feel good:
Having the opportunity to serve your peers is a unique opportunity to grow and develop the industry as a whole. When you think about the difference you made by serving on the BOD you feel accomplished and proud!
7) Form friendships with people:
Serving together is an awesome way to form friendships with people you may not normally have the opportunity to interact with.
Felicia has a background in production design and studied at Academy Of Art University where she had a focus in Motion Pictures And Television. In her free time you can find her reading about the latest marketing trends or hanging out with her husband in Disneyland.
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